Ellen Bristol

Ellen Bristol founded Bristol Strategy Group in 1995. She describes herself as a “performance management geek and a nut for metrics.” Ellen is a thought leader in managing the performance of the revenue-generating team in nonprofits, B-Corps and other fields serving the social sector. She is the developer of the methodology Fundraising the SMART Way and designer of the long-term research project The Leaky Bucket Assessment for Effective Fundraising.

  • Founded Bristol Strategy Group in 1995
  • Thought leader in managing the performance of the revenue-generating teams in nonprofits, B-Corps, and social enterprises
  • Developer of the Fundraising the SMART Way™ methodology
  • Designer of the long-term research project The Leaky Bucket Assessment for Effective Fundraising
  • 20-year career as a major-account sales representative for Fortune 50 companies
  • Repurposed the most meaningful and proven disciplines of strategic sales management to the nonprofit sector
Ellen Bristol

Courses available by Ellen Bristol

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  1. 5 Ways To Engage Your Board In Fundraising
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    5 Ways To Engage Your Board In Fundraising

    Strategic fundraising expert Ellen Bristol will share strategies you can use to inspire your board to raise more money immediately. You will learn how to deploy your board members to elicit lucrative contributions.

    What You'll Learn

    • What fundraising targets should the board set?
    • How can the board monitor fundraising outputs and achievements?
    • What guidance should the board provide regarding funding priorities?
    • How can board members leverage their personal connections?
    • What concrete steps can the board take to raise money for the organization?

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